Sharing and promoting content that your target users are going to be interested in is key when it comes to having a successful social media strategy. It is not a good use of time and resources to post any content that users won’t find interesting or may make you or your business look unprofessional. For […]
Social media is a great marketing tool to keep up with current and potential customers. However, just with most other digital marketing mediums (like your online advertising or blog), it needs to be updated regularly. One hurdle that many employees who are tasked with the social media content publishing calendar fail to realize is the […]
Recently, I was consulting with a business owner about starting her own blog. Darren Rowse, Problogger, referred her to me, and so I was excited to get started. One of my biggest passions is to teach, and there is nothing I love more than to see a business jumping into the blogging world. She was […]