Roll back a few years and the main piece of advice for companies seemed to be “get a website”.
We we told that any company that couldn’t be found online would go out of business. That’s not strictly true, of course — it depends a lot on the business — but what is happening is that the stakes are being raised.
There are many things that go into being successful in the problogging arena. Things like putting in the time and effort, determination, hard work, writing chops, and marketing savvy have been brought up by many people. But I think the most important thing doesn’t get talked about a lot. For the most successful bloggers, their […]