I’ve put together a viral email message for the Harry Potter Charity Program that’s part of our Performancing experiment.
I’d really appreciate any constructive criticism so that we can hold this up as a successful model for creating legit viral email campaigns and also make our charity effort successful. Once I’ve gotten everyone’s feedback, I plan to get this ball rolling and I’ll ask all Performancing members to help out too.
One Million Harry Potter Books For Charity
Hi! I’m helping raise money for charity and want your help. All you have to do is buy a Harry Potter book.
Pretty simple, huh? The only requirement is that you’ve got to buy the book by through the following website:
When you go to that site, you’ll actually be buying the book through Amazon. However, it is extremely important that you first go to the website listed so that your book purchase is counted.
With your help, we can raise over $1,000,000 for charity. For every Harry Potter book, movie or video game that is purchased through this site, they are donating $1 to charity.
If you could forward this email to at least three friends, then together we can help raise over a million dollars for charity.