Keeping the Feed Beast Chained

If you’re anything like me, your list of feed subscriptions is an unruly beast at best, and an absolute horror of time and attention devouring evil at worst. Yes we need to be subscribed to feeds in order to blog on our given subjects, but is having over 400 subscriptions good research, or poor feed […]

Product Blogs for Women — Amazing Profit Potential!

With all the dozens of blog networks out there, sometimes I get a sick of seeing the newest gadgets weblog. But when I see a blog like Manolo’s Shoe Blog, I get excited again. Yes, it has a unique hook and good content–but what really excites me is the profit potential. My first thought was […]

Jumping the Technorati Top Blogs List

It seems Technorati’s algorithm is not working effectively (read, broken) to rank blogs on their true worth. This post shows how one Blogger leapfrogged their system by mistake. Any algorithm based purely on the number of links pointing at your blog is not going to be very effective and is bound to be gamed – […]

Welcome to Performancing!

Thanks for stopping by Performancing where you will find information and tips on commercial blogging. We have put together a great team of experts to bring you the latest news, tips, and commentary from the world of commercial blogging. Our team is looking forward to bringing you the latest on topics such as: ad systems […]


Admittedly, “postvertising” is probably the most annoying word you’ll ever read. I’m talking about the practice of getting paid to post on your blog to promote and link to a company or product. It isn’t new, but there are more sightings of this practice all the time. I think Duncan poses the question best: “Easy […]

The Digg Effect

If there’s anything that running The Pope Blog has taught me, it’s that one mention in an A-list blog can you really turbocharge your traffic (in that case, it was Buzzmachine that did it). There’s the infamous Slashdot effect which used to bring down a lot of servers. And now there’s the Digg effect. Digg […]

Is Design Killing your Blog?

Every change you make has an impact. Cause and effect. Do you know what affect your changes are making? As we discuss elsewhere at Performancing, even the seemingly trivial changes can have massive impacts on usability, traffic and most off all advertising click throughs. What might look like a work of art to you and […]

With Linking, Careful the Company you Keep

A little known Google command can tell you what kind of company your blog is keeping. This is important because part of the way that Google ranks blogs and other sites is based upon their “neighborhood”, or “theme”. So, the question is, what kind of company are you keeping? Here’s how to find out: Enter […]