Google first indicated that they’d start prioritizing sites with valid security certificates years ago, and soon after rolled out with a significant ranking boost to sites that offered HTTPS certificates. Many sites are still using the older, less secure HTTP protocol and losing out on a valuable way to improve SEO and reach more visitors. Just creating an HTTPS site isn’t as effective, though. Use the best practices to choose your security certificate, set up and roll out your site to get the largest possible boost from the change. [Read more…] about Best SEO Practices for Website Security
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