If there’s a king of digital marketing, Neil Patel wears the crown. He’s constantly setting trends and pioneering strategies as one of the internet’s most famous marketers.
Link building is one of the most essential parts of search engine optimization. Good links connect you to other websites, help Google index pages on your site, and offer new inroads for potential clients to find your page. To understand where blog comments fall on the spectrum, it’s important to have a basic understanding of […]
How to Make Google Crawl Inner Pages When Google crawls the web, it indexes each page that it links to. During this indexing, the page is judged for things like its link profile, content, and value to searchers. It’s one of the steps in taking your page and giving it its PageRank. But not every […]
As search engines and their algorithms become more refined, more ranking signals have emerged to help rank sites and order them so searchers can find what they’re looking for. One of these is domain authority. You can use domain authority to see how your website is faring in comparison to comparable websites. Increasing your domain […]
Once upon a time, there were seven results in each Google search that returned location-based business listings. In 2015, however, Google changed how they display results and cut the listings down to three that appear at the top of the search results. Being one of the listings in the local ‘3-pack’ is invaluable for your […]
So many factors contribute to your search engine page rank that sometimes it’s difficult to put your finger on just what is giving your site a boost. Google’s algorithms consider many different factors when ranking your site. One that is well known and understood are inbound links to your site from outside sources. Certain links […]
Sometimes you do everything right, but you don’t see the results of your efforts right away. It could be that your web design, approach, or marketing need some tweaking—but sometimes another factor is at work. In its quest to keep search results relevant and only lift the best to the top, Google sometimes holds back […]
One of the main things that drives people to your website is content. It’s one of the primary things Google indexes to create results for searches that are applicable to your website. While great content and content that’s great for search results may not always look the same at first glance, you can work on […]