Those who are new to social media learn quickly that it is not easy. Having a personal Facebook page and a personal LinkedIn account can sometimes give the impression that social media is “easy,” but it is quite a different story when you begin social media marketing for a company. Working with social media for your company requires you to juggle many different social media accounts at once—your personal company LinkedIn, Twitter, Facebook, Google+—and this can get overwhelming. These social networks are really the “must-have” social networks when you’re first starting a business, but it will only get tougher as StumbleUpon and Reddit are added to the mix.
Remaining active on so many different accounts is tough because you want to make sure that your messages are different and sporadic, and you want to make sure that you’re taking the time to really connect with influential people in your field. One way to help make things a little bit easier is by utilizing what is call a social media dashboard.
[Read more…] about 5 Social Media Dashboards to Help Get Your Social Media Under Control