No matter what type of business you have or the industry you’re in, email marketing remains one of the most cost-effective marketing methods available. It offers a high return on investment and an incredible reach. However, that is only true if you don’t make major mistakes that relegate your marketing emails to the trash bin, or worse, blocked as spam. This is why you always have to be aware of best practices and do everything you can to not violate them. Here are five email marketing mistakes to avoid at all costs.
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Top 5 Marketing Mistakes That Will Cost You
Marketing via email is a great way to expand your customer base and increase your sales without spending too much money. Providers of services and goods can easily disseminate announcements, deals, and promotions, and also grow their business by increasing the number of prospects and making the first contact with cold leads. Taking an effective marketing campaign from theory to practice, however, is easier said than done. Unless you employ the proper marketing strategies and techniques with your email marketing campaign, you may even suffer brand damage instead of just suboptimal results. [Read more…] about Top 5 Marketing Mistakes That Will Cost You