Performancing has verified reports with multiple sources that there is rapidly increasing tension between b5 media’s management and its bloggers. As more details emerge, we will bring them to you here.
Two months ago b5 cut over 80 blogs from its networks citing poor performance. Now there appears to be dissension among the ranks as people in the know are reporting the likelihood of a major pay cut coming for almost all b5 bloggers.
As this news spreads, we’re hearing reports of a planned mass exodus coming up among b5Media editors and bloggers which will only get worse once news goes fully public.
We’ll keep you posted as we learn more. Pretty ironic when you consider b5’s very public plea to save KnowMoreMedia a couple of months back. The real question: Who will save b5?
A Note of Clarification: My primary motivation in posting this news was to protect blogger interests. In my world, the two most important things are human beings and the truth. If bloggers are going to get shafted, then I wanted to do what I can to affect change. However, it has come to my attention that the new payment model coming out of b5 Media is designed to more accurately reward performance. If this is the case, and if it is a fair model, then I would heartily endorse the new system. I have always believed that there needs to be a delicate balance between sustainable business policies and worker interests. b5 should be able to modify their business model so that it rewards good workers. My only remaining concern is this: the new system should enable the best bloggers to make more money rather than exclusively rewarding management with the high-life.
Full Disclosure for the interest of Jeremy Wright of b5 Media
Since Jeremy pointed it out, I’ll make the supposed conflict of interest very clear: b5 sells advertising on one of my sites, PopCrunch.
Big freakin’ deal. It has absolutely nothing to do with the news I reported. A classic case of obfuscation.