Last year, Darren wrote a great article on what he wants from an ad network, and I’ve been re-reading that post this morning as I jot down some ideas and fancies of my own. I’d like to revisit the topic today, and ask Performancing bloggers what they want from an ad network?
Its a difficult topic. It’s easy to grumble about adsense, or moan about blogads, but it’s quite another kettle of fish when it comes down to actually working out a better system….
Right now, there are two things that I really want out of a network. Actually there are lots of things, but these are the big ones:
- For it to be a good earner
- To be treated as a business partner, not another number in the system
Have a read through Darrens post above, it was written right at the start of Performancing and likely you haven’t seen it. Then, help me get this conversation started by telling me what it is YOU want from a network.