One of the most frequent questions I’m ever asked by people who are unfamiliar with blogging is ‘You make money doing this?’
It’s a rather frequent question, at first it was hard to explain what I do. But now its getting easier. It’s also getting easier and easier to build high quality sites. Mostly because I understand how to do it. My biggest mistake when I ventured out was to create a bunch of little sites and then losing focus on all of them and getting overwhelmed and giving up.
No need to panic though I tried and tried again. The best way to go about professional blogging is very simple. Find a niche you love.
I can’t stress it enough. No need to fear there are plenty of untamed niches to be conquered. You just have to be creative. I’d love to share with you how to find your niche but I really can’t so let me explain to you the tools I use to create a killer website that will elevate me from the status of blogger to professional publisher.
1. Instant Domain Search
This is easily my favorite tool for branding. It’s great to find catchy domain names that are short. I recently used it to pull a 5 letter domain out of the hat and a few months later I have a growing strong brand.
My biggest piece of advice is don’t build a website based around a popular adsense keyword. Build a website around a niche that you love that you can create a brand around. If your looking for advice on building a site to monetize with adsense you are going to want to find someone else to get advice from. I make some money with adsense but in all honesty. It’s not even close to being my number one income provider.
2. Pick up an industry related magazine
Go to the supermarket or a local bookstore. Find the closest magazine you can to your niche. Devour this magazine for a week before ever making a single blog post.
3. Learn how to craft good headlines
There are some great tutorials on how to craft good headlines. Many great books have been written about crafting headlines. My favorite way to learn how to craft good headlines is to pick up the magazine you just bought at the bookstore or supermarket and emulate their style.
Personally when I think of headlines the one person I consider an expert is Brian Clark.
4. Create Flagship Content
I can’t stress how important it is to create flagship content. Chris Garrett has been my biggest inspiration on this. I’ve personally seen how valuable flagship content is to a new website, and to pushing out and growing an old website.
5. Marketing Your Website
Creating flagship content, crafting great headlines, and creating a powerful brand isn’t good enough. You have to make a positive effort to market your website. Marketing your website is one of the most important things you can do. And to be honest its time to start asking yourself why are you writting. If you are writting to become a professional publisher than you need to spend about as much time marketing your product as you do producing it. This is smart business practice. Your blog, or website is your product. Don’t waste it. Start marketing now. The leading SEO’s in the industry have a huge leap on you. They have all marched over and created power accounts on all the leading social media websites. The reason they have done this is because they understand the importance of strong marketing. I’d love to share with you all the secrets to marketing your site but we will have to save that for another day. Instead take the time and read Lee Oden’s 25 Tips for Marketing Your Blog.
I’m sure I have more ideas but this is a great start to becoming a real publisher not just an adsense money maker. Feel free to ping me via private message and get a conversation going.