Four Ways to Make Your Company Stand Out on LinkedIn
There are several social media sites that companies need to keep updated, in order to have a good all-around social media presence. This can get overwhelming if not scheduled or delegated correctly, but fortunately, planning ahead of doing a lot of work proactively when profiles are created can make the Read more…
The Benefits and Downfalls of Using Social Media Advertising
Social media advertising can be a great way to reach customers in a medium where a large majority are very active; logging on almost every day (and some for multiple times per day). It allows businesses and organizations to reach customers in a way they might not be able to Read more…
5 Social Media Dashboards to Help Get Your Social Media Under Control
Those who are new to social media learn quickly that it is not easy. Having a personal Facebook page and a personal LinkedIn account can sometimes give the impression that social media is “easy,” but it is quite a different story when you begin social media marketing for a company. Read more…
The Value of Opinion On Social Media
One of the things that makes social media both unique and just like all the other forms of communication is the fact that people rely on their friends and acquaintances to gather information on things that they should buy, eat, and go to. The more involved companies are in social Read more…
How Can the 2012 Olympics Help Your Social Media Strategy?
The 2012 Summer Olympics is just around the corner, and there are several different ways that company can embrace this popular worldwide event to tie it in with their current products or marketing campaigns. However, before starting an Olympics-type campaign, it is important to pay attention to copyright and trademark Read more…
20 Reasons to Switch to Google Plus
Google Plus’ 100 million users may pale considerably in comparison to Facebook’s 800 million (!) but, as is illustrated by this infographic design by Infographic Labs, there are plenty of reasons to check out what could be the next big thing in social networking. The most compelling reason would be Read more…
How to Navigate the New Google Plus Layout
Google+ is continuing to grow in popularity and companies should take note. This growing social network is becoming closely tied to how Google finds and displays search engines results, so it should be a key part in a company’s SEO and social media strategy. The new Google+ Layout was introduced Read more…
Social Media: Is the Pen Mightier? Yes…To a Certain Degree
Social media impacts our world in a variety of different ways. People use social media to discuss the latest gadgets, new cars, and exotic travel destinations. Businesses have already tapped into this resource by incorporating social media into their marketing campaigns and using the platforms to forge relationships with consumers. Read more…
How to Use Plugins to Increase Social Media Engagement
Plugins can be an easy way to increase Twitter Followers and likes on Facebook. They are fairly easy to add for webmasters or developers onto the backend coding of the site and usually begin working immediately. Additionally, plugins are available straight from the social media sites themselves, thus making Read more…
The Nine Best Social Media Influencers to Follow on Twitter
If you want to learn more about the social media industry, follow these top social media influencers on Twitter. Whether you are a social media marketing specialist or just interested in the industry, these experts provide valuable links and resources that you may not find elsewhere. iJustine: Justine Ezarik is Read more…
