Networking is a huge thing for the problogger especially with the web becoming more social. Internet business is now closely mirroring the offline business world. Whoever has the most quality contacts wins. Whoever has the most friends gets the traffic, links, subscribers, and money.
Networking helps in many ways. Whether you need quality links, marketing advice, or someone to keep you accountable, networking can help you reach your goals while also making blogging much more enjoyable. We’re social creatures after all. And blogging for bucks can be a lonely endeavor.
If you’re new blogger, networking is especially crucial because those early days can be discouraging. Maybe you’ve got some experience under your belt. However, your network is not working out as well as you had hoped for. You’re not getting the links. Your current blogger friends are not responding to your emails. It’s time to find better contacts.
Web apps and open source programs are not your biggest asset. Your biggest asset is your IM list, email addresses, and social media friends.
So where can you find quality bloggers to network with? Here are a couple places.
Google Search (google.com)
Search with search terms like [your niche] blog. Also, to network with the big players, try searching with terms like
top [your niche] blogs
top 10 [your niche] blogs
best [your niche] blogs
favorite [your niche] blogs
I especially like the 2nd keyword phrase. Here are some useful searches with this phrase:
Google Blog Search (blogsearch.google.com)
In my experience, the best keyword phrase to use for this search engine is [your niche] blog. This search term brings up a list of related blogs.
Also, check out the actual search results. You might find some good blogs.
Check out this list of blog directories. Visit the directories. Browse through the relevant category and use the search box to find good bloggers to network with.
You might have some forums in your niche. This depends on the size of your niche and the passion of your niche audience. Google this search term [your niche] forum and see if there are active forums.
Forums are great places to network because you’ll find passionate people that want to talk about and promote your niche. Even if you don’t find many bloggers in forums, you can still connect with active forum posters. These posters are hold a lot of influence in your niche. Don’t underestimate them. Here are some tips for doing forum marketing.
I haven’t had too much success using Technorati. It has a lot of spam. Many bloggers spam their Technorati listing by adding tags that don’t relate with their blog. For example, check out this blog search for travel blog. Most of the results don’t have much to do with travel.
Because bloggers spam their listing with unrelated tags, it’s best to search with more specific search terms. For example, hawaii will get you a couple general blogs while hawaii travel will pull up more blogs that actually have Hawaii as their main topic.
Once you’ve found a few bloggers worth networking with, don’t hesitate to shoot them an email and ask them what their favorite blogs are. Also, check to see if they have blogrolls. If they do, visit the blogs on them.
Where do you find bloggers to network with?