Every successful endeavor follows a certain progression. It all begins when the idea is born. As the idea takes root, details and roadmaps follow. At a certain point, when the idea is converted into something tangible, feedback and evaluation always comes into play. That is, if you want to make sure that your undertaking achieves its goals.
Whether you’re talking about a simple blog or an e-commerce platform, you cannot get away from the importance of getting feedback and evaluating what you are doing. Unless you don’t really care if you are successful or not.
In the online realm, there are many ways of gaining feedback, and one of the most effective tools is web analytics. You might not put much thought into how web analytics tools have evolved as we know them today, but these tools have been around since the early 90s – pretty much a few years after the world wide web itself was born. For sure, those pioneers had an idea of the path they were taking, and thanks to them, today, the average person can take advantage of web analytics. [Read more…] about How Can Web Analytics Help You?