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The 3 Dumbest Ways to Get in Legal Trouble Online

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Though the law may never fully catch up to the pace of innovation on the Internet, it certainly is trying and there are a lot of ways you can find yourself in legal trouble on the Web.

Many of the ways are obscure, complex and difficult to avoid. Is using that passage from a site a copyright infringement? Is that comment about another person defamation? Is the action you want to take a violation of a terms of service? These are often tough questions that can be difficult even for legal experts to answer.

But then there are the ways in which idiots find themselves getting in trouble online. Things that pretty much any sane, reasonable and intelligent human being would know to be a bad idea before even finishing the thought.

Yet, time and time again people fall victim to the most stupid and idiotic ways that they can get in trouble online.

So, for a bit of fun and education today, we’re going to look at three of the dumbest ways people seem to routinely get in trouble online. You might learn something, but if you do, you probably want to re-examine whether you want to be online or not.

After all, if you’re falling into these hazards, the Internet is likely just a great big disaster waiting to happen. [Read more…] about The 3 Dumbest Ways to Get in Legal Trouble Online

Is Your Company on Instagram?

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Does your company have a marketing presence on Instagram? If not, it should be looked into. For companies that can share interesting images related to their business, office, products, or services, Instagram might be a great way to get more exposure online via this booming mobile social network.

Instagram Marketing

It is possible to do some marketing via Instagram, but it needs to be done in the right way. Instagram is a place for users to share images in a creative space, and over-spamming this space with company advertising and promotional material will be met with a negative response. However, finding out what your target market is doing on Instagram and then joining them can help you become successful.

Finding Your Niche

For instance, an athletic apparel company can comment on users who are posting on Instagram about their recent workout, diet, or activity. They could hold contests for users to post an athletic-related post with a unique hashtag (e.g. the company’s name) for an entry to win prizes or free company merchandise. Additionally, the company could post models in their apparel, inspirational health and wellness quotes, or photos they’ve taken of their own employees getting active. These types of posts will be of genuine interest to their target market.

For ecommerce websites, ask customers for photos of them using the products they have purchased from the website. Then (with their permission) post them on Instagram! This is a visual testimonial and gives current and potential customers the benefit of seeing the company’s products in action.

Staying Connected

An easy way to gain exposure when creating a new Instagram account is to link it with Twitter. If a company already has an active Twitter followership, automatically posting links to Instagram photos can help Twitter followers then start following their Instagram profile. Also adding an Instagram icon to the company’s website, blog, newsletter, and other online marketing materials can get the word out about their new profile.  Also including the company’s profile on online Instagram and social media directories, like Followgram, can help increase exposure as well.

Just like with any social media profile, it is important to keep Instagram updated, as users will only be exposed to new posts and are less likely to find a company’s profile when they only update on a weekly or monthly basis. Instagram is a great way to reach customers as a new digital medium, but it’s important to be respectful of the space and not crowd it with advertisements!

How and Why a Social Media Manager is Essential for Your Business

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In today’s cutthroat business world, it is not easy to stand yourself. Getting success in business is highly competitive today but the new social media applications are making it simpler to get in touch with the potential clientele and to expand the local business globally. In this editorial we will discuss about the ways to maximize the business opportunities using the social media.

Social media is growing exponentially and has almost revolutionized the mode or promotion and advertising. It has now become the most wonderful mode of expression between business to costumers as well as business to business. The very popular social media sites such as twitter, facebook, MySpace, LinkedIn and Digg have engaged more than 300 million business people. However, not all of these know how to exactly use the social media to promote the business worldwide through these amazing social networking websites. On the other hand some are doing really a fantastic job at using social media and have taken their business to a new horizon. [Read more…] about How and Why a Social Media Manager is Essential for Your Business

Tapping industry players for relevant, timely content

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Improving blog traffic means hooking visitors to your blog and giving them something that will make them go back again and again. One way to do this is to providing relevant, up to date information on topics related to the general theme of your blog.

Blogs are about information; it is one of its key elements. Providing good, relevant information takes work and dedication on your part. For example, providing relevant and up to date information means knowing where to go online to get the latest news and information. To do this, a good idea will be to identify the major players in the field you are writing about and follow their own feeds. [Read more…] about Tapping industry players for relevant, timely content

How to Conduct Multiple Social Media Searches with One Lookup

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The social media search engine normally lets a person carry out searches of multiple of dozens of social networking sites. Social media can be described to be the social networking system  where people get to interact on a social forum. It is meant to keep the friends updated about their social affairs. The social media may also be used by companies to to communicate about their products, recruiting new hires, receiving feedback about their products among many more. There are huge companies which have enrolled so many employees through the interaction on the social media. There exist numerous search engines today which are free that gives one the opportunity to search several search engines with just one look up. So just how does this happen? [Read more…] about How to Conduct Multiple Social Media Searches with One Lookup