When you’re setting up your marketing strategy, getting your brand out there is essential. Whether you’re climbing the ranks in a Google search or attracting new customers to your site, everything you do should push your brand to make it more popular and more visible. One way to encourage both new customers and better search rankings is getting links to your site from other sites. The type of link makes all the difference—but neither type is inherently bad. Though nofollow links have long been seen as less beneficial than dofollow links, that’s not a complete picture of the situation. Nofollow links come with their own set of benefits and offer real utility to anyone who wants to increase their SEO and promote their brand. [Read more…] about What Are The SEO Benefits of Nofollow Links?
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