How much traffic is Bing sending to your blog?

By Andy MerrettBlog Tip, Blogging, Networking

I thought it would be interesting, a couple of weeks in, to see how much traffic Microsoft’s new Bing search engine was sending to a range of blogs I have stats access to.

While it’s very early days and the sample size I have access to is fairly limited compared to the web statistics collection companies, it does suggest that Microsoft has a long way to go to begin challenging Yahoo, let alone Google.

Bing’s highest share was on my personal blog, which covers a range of topics including technology and current affairs. Even there it mustered just 2.35%, putting it in second place behind Google’s massive 93% lead. It seems to have taken some market share from Yahoo and AOL.

On a site about families and relationships, Bing accrued 0.5% of the share in the past two weeks. Here it possibly took a little share from Google, though the giant still had over 90%.

On a large general consumer technology site, Bing managed 0.67%, putting it in fourth place, though it took no share from Google or Yahoo.

Bing did less well, accruing just 0.46%, on an iPhone-related blog, while on a blog about high definition TVs it scraped 0.69%.

Hardly anything to write home about.

iTWire reports that StatCounter search engine market share data also showed Bing got just a fraction of a percentage point.

It’s hard to get an idea of the keywords and phrases someone uses to find each site differs between Google and Bing because Bing’s sample size is so small. The fact is, with such a huge market share and history of crawl, the list of keywords from Google is huge and far more varied.

When it comes to how many pages have been indexed and listed (using the “site:” modifier, which isn’t perfect), Google often seems to return more results than Bing, though some larger sites have more returns from Microsoft’s engine.

It’s unfair to draw conclusions just a fortnight after Bing launched. At one level, I’d like to see Google’s dominance challenged just a bit by some other players, as it reduces our reliance on one company to send visitors to our sites. At the moment, though, Microsoft is playing catchup with everyone else.

Have you noticed any significant influx of visitors from Bing or is Google still your main search engine traffic driver?

18 thoughts on “How much traffic is Bing sending to your blog?”

  1. I use both Bing and Google search engine and i dont see much difference in their search results. I use google for searching hard to find academic topics and Bing for general search.

  2. i think that Bing is not as good as Google. Google would still index new websites faster than Bing. Microsoft would still need a lot of catching to do with GoogleBot.

  3. BING search engine is just as good as Google. In my own personal experience, Google does give more releveant search result than Bing but the difference is very small. **

  4. i have been using the BING search engine for a couple of weeks. it seems to be as good as Google but for some reason i would still want to stick with Google search engine.

  5. Bing does give search results much like Google but i would have to say that Google still gives more relevant search results.

  6. Bing search engine gives almost the same search results as Google. Looks like Google will now have a tough competition when it comes to search engine technology.

  7. i have been evaluating the search results of Microsoft Bing compared to Google and they are comparable. Bing gives almost the same relevant search results just like Google.

  8. Pingback: Bing to index prominent Twitter users as Microsoft develops real-time search | The Blog Herald

  10. I think Bing only succeeds in getting market share from Yahoo and AOL readers and probably a bit of Google users out of curiosity.

    With heavy promotion right now and people’s tendency to try out new things, the litmus test is over the next few months to see if Bing can sustain our interest.

  11. One thing I noticed about Facebook was that its Web search engine was based on Bing. Interesting thing to take note of, so if you get any search engine traffic from Facebook, I think that will translate to Bing traffic.

    The website I run is directed mostly at teens, so I suspect some of the Bing traffic I am receiving is from Facebook.

  12. Comparing the Bing vs Google and Yahoo the two two search engine still on the lead but Bing is coming up . Although Google and Yahoo is better than Bing but it was a nice change, refreshing, simple and easy. Still Google is reliable traffic sender.

  13. Even Ask sends me more traffic than Bing (or Live Search) had been sending to my blog. Google still account for a whopping 98% of traffic even when I am listed on page 1 for that keyword on Bing as opposed to page 2 on Google.

  14. I have blogs on six different languages about Croatia, the Bing share of my traffic vary, from 0 to 10%. But i still think it it to early to say if bing will grab shares from google or not, but personally i like bing.

  16. I’ll take whatever I can get. Bing isn’t sending a whole lot of traffic, less than 1%. But I’m happy to take whatever traffic I can get. Nothing challenges Google when it comes to traffic for our site yet.

  17. For me I will still choose the google for my driving tool for traffic since i have been using this all the time for now, but i like also to try Bing how it will drive traffic…and compare the two if which can drive traffic more…

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