With Adsense lowering payouts and Adwords upping their strictness, and more and more advertisers moving to a CPL model, everyone who bought into the content site dream are now feeling the squeeze. If you’re in that boat as I see it you have three options:
- (A) Ride your content site to its bitter end 24 months from now
- (B) Fold up shop and get out of the internet marketing game
- (C) Stretch your skillset and get into something where your existing strengths can be utilized
If (C) looks like the best choice to you, one of the best alternatives is turning to affiliate sites as a hedge. For anyone who has navigated the worlds of online education, dating, insurance, debt consolidation, and other affiliate verticals, you’ll know that probably the most accessible and established vertical in true affiliate marketing is credit card leads.
Setting these sites up is relatively simple and straightforward, but there are a few information hurdles you’ll need to get through to be able to do so. So if you’re planning on entering the affiliate space, you should definitely read:
The Credit Card Affiliate Site Setup Toolbox: 70 Essential Tools
The article walks you through the various available affiliate programs as well as as how to setup a site running them. I can say from personal experience that actually getting these affiliate program people on the phone and getting yourself integrated into their programs is easier said than done. CardOffers in particular is very hard to get a hold of. But this article will at least give you the lay of the land, and you’ll know enough to set up the sort of basic credit card reviews sites like the one this article is produced on. In addition, here are a few more regular reads for those who want to educate themselves on entering the affiliate world:
- Aff Guru and BBQ Enthusiasts Randy Ray’s Blog
- One of the less spammy affiliate marketing program directories to check out available programs.