Four Ways to Make Your Company Stand Out on LinkedIn
There are several social media sites that companies need to keep updated, in order to have a good all-around social media presence. This can get overwhelming if not scheduled or delegated correctly, but fortunately, planning ahead of doing a lot of work proactively when profiles are created can make the Read more…
The Benefits and Downfalls of Using Social Media Advertising
Social media advertising can be a great way to reach customers in a medium where a large majority are very active; logging on almost every day (and some for multiple times per day). It allows businesses and organizations to reach customers in a way they might not be able to Read more…
The Value of Opinion On Social Media
One of the things that makes social media both unique and just like all the other forms of communication is the fact that people rely on their friends and acquaintances to gather information on things that they should buy, eat, and go to. The more involved companies are in social Read more…
How Can the 2012 Olympics Help Your Social Media Strategy?
The 2012 Summer Olympics is just around the corner, and there are several different ways that company can embrace this popular worldwide event to tie it in with their current products or marketing campaigns. However, before starting an Olympics-type campaign, it is important to pay attention to copyright and trademark Read more…
How to Navigate the New Google Plus Layout
Google+ is continuing to grow in popularity and companies should take note. This growing social network is becoming closely tied to how Google finds and displays search engines results, so it should be a key part in a company’s SEO and social media strategy. The new Google+ Layout was introduced Read more…
The Nine Best Social Media Influencers to Follow on Twitter
If you want to learn more about the social media industry, follow these top social media influencers on Twitter. Whether you are a social media marketing specialist or just interested in the industry, these experts provide valuable links and resources that you may not find elsewhere. iJustine: Justine Ezarik is Read more…
How Social Media Involvement Can Help Your Company’s SEO Efforts
Both Bing and Google are now using social media activity to help shape and determine search engine results pages (SERPs). This is based off the notion that a user will be more interested in seeing content that their friends and others in their social network have already shared or read Read more…
How to Create Search Engine Optimized Facebook and Twitter Profiles
Search engines are able to crawl Twitter biography fields and the basic information of most Facebook Pages, so it is important to make sure all these fields are completely filled out in order to be better found by current and potential customers. Additionally, once these are set up, they must Read more…
How to Set Up Your Business on Pinterest
Pinterest is one of the fastest-growing top ten social media networking sites currently, and has set itself up to become a major player in social media marketing strategy for many businesses. If your business has an e-commerce site or blog utilizing galleries or featured images, it may benefit from the Read more…
How and Why a Social Media Manager is Essential for Your Business
In today’s cutthroat business world, it is not easy to stand yourself. Getting success in business is highly competitive today but the new social media applications are making it simpler to get in touch with the potential clientele and to expand the local business globally. In this editorial we will Read more…
