This is a guest blog by Loren Baker, the SVP of Online PR at BlueGlass Interactive, a full service online marketing agency, and is a professional blogger & creator of Search Engine Journal, an AdAge Top 10 ranked marketing blog.
One of the most important things you will do as a blogger is create content. The more content you have, the more opportunities you have to be seen by the search engines and by your readers. That will give you a base flow of traffic. The more base traffic you have, the more likely it is that you will get links to your site. The more links you have, the better you will rank on the search engines. Starting and maintaining this continuous cycle is one of the most effective ways that you can improve your site’s success. Whether you are an established blogger, or planning a new blog, generating ideas for that content can be pretty difficult, however. There are some great free tools that will help you come up with things to say.