To my dismay, I found myself using a time-worn phrase to explain why I hadn't posted to my Performancing Blog recently. I said: "I haven't been able to find the time."
Whoa! I always find the time to post to Sling Words my long-running blog where I hold forth on aspects of writing. Recently I even told another blogger that you don't find time. You make time.
Don't I believe my own words? Well, of course I do! I just wasn't making the time because I hadn't made this blog a priority. That's when I decided to go back to square one and do what I always urge others to do when they contemplate starting a blog. In fact, at Sling Words, I did a series about a week ago about blogging basics.
Make Time
Set up an editorial calendar that details how often you will blog. I settled on once a week. Yeah, that's not very often is it? However, that's a lot more blogs than I've done in the past, and that's the time commitment I can make now, given my freelance writing work, Sling Words, my novel work in progress, and just generally trying to have a life. Therefore, I commit to blogging each weekend.
Create Good Content
In your editorial calendar, decide what the primary focus, or your niche, will be. With a venue like Performancing, this has been a tough decision because I sometimes think that visitors here are already pros who know everything. I have to remind myself that there are probably many readers who are trying to learn the ropes. I had to decide what I could say to the audience that visits Performancing. What kind of insights about blogging could I share with them to help them become better bloggers? I decided my focus would be sharing my knowledge about writing which will help visitors be better writers which will help them be better bloggers.
You see, I think blogs need a reason for existing. Why bother writing them unless you feel you are serving a purpose? Why bother reading them unless they can either entertain or educate. The best blogs do both.
Make A Commitment
That's what I'll attempt to do with each post to this blog: entertain you while helping you improve your writing. That's something you can take to your blog and use. It's also something that will reward you many times over.
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