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 WordPress Tips Series: Friendly Permalinks

Submitted by Raj Dash on April 3, 2007 - 2:00am in

If you're running the WordPress blogging platform, one of the first things you should do after installation is change the Permalinks setting. Permalinks refers to the URL by which a particular post can be referenced. If your home page, say, shows the ten most recent posts in full text, it's likely that few of your regular readers will need a Permalink to view the contents of each post.

What happens when you post a few more articles? Anything beyond the ten most recent will get pushed to "page2". It's also likely that if your blog is new, individual pages are not being indexed by the search engines. What is probably getting indexed is the home page, the web feed, the category pages and "page2", "page3", etc.

If you want individual pages indexed (especially if your site is new), you'll need to link to them yourself, from later posts. This is called deep linking to your archives, and I'll talk about its importance in my next post here. Now here's the problem. The default WP (WordPress) permalink setting is for individual pages to look something like:

  • http://www.yoursite.com/?p=12
  • http://www.yoursite.com/?cat=5
  • etc.

Such URLs are not very human friendly. As well, having more descriptive URLs can help your rankings in the search engines. You have numerous options, a couple of which are:

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  • Standard: Date and name based: /%year%/%monthnum%/%day%/%postname%/
  • Numeric: /archives/nnn
  • Custom: /%year%/%postname%/
  • Custom: /%postname%/