Be unique.
Differentiate yourself.
Stand out from the crowd.
Create a purple cow.
Don't be like everyone else.
If you've been reading up on blogging tips for a while, you've probably heard at least one of the above sayings.
No matter how you say it being unique can help you succeed. More people are jumping on the internet and trying to make money online. The internet is get more and more crowded. Niches that used to have low competition are now saturated with many sites vying for the same eyeballs and dollars.
Also, getting people's attention is will only get more difficult as webmasters get more savvy with marketing and monetization strategies. By being unique, you can avoid being unnoticed.
Yet many blogs are simply clones of the most popular blogs in their niche. Think of the many TMZ clones out there. How many bloggers are trying to copy John Chow or Darren Rowse? I'm not too familiar with the tech blogosphere, but I bet there are many Engadget clones.
Here is the huge problem with clones. Why would someone go to a clone blog over the popular blog? If I'm a tech fan, why would I go to an Engadget clone blog if I can go to Engadget. There's no point in me going to clone blog if I can get the same information on Engadget.
Now that we've established the importance of being unique, here is a simple method to help you avoid being a copycat blogger. Read the rest of this entry
