If you put images in your posts (and if you don't you absolutely should), be sure and name your images descriptively and make sure you fill out the alt and title tags on them. I get a lot of hits to my site from people doing image searching and finding my images. True, some people could just use the image search to come and swipe the image and they never come back, but even if only a small percentage actually visit your site and take an interest, it's worth it in my opinion.

Here's a real-world example: In the past 7 days, 5% of my hits came from images.google.com (stats courtesy of Pmetrics). Even something silly like the question marks image I use in my "Name That Candy" segment pulls in people searching google for "question marks" (I'm the 5th hit on Google Images for it ) and that's not really even relevant to my blog topic. Of the 5% of hits that were from images.google.com in the past 7 days, 15% of those were searching for "question marks" images. For images that are relevant to my blog topic, my images rate very highly with Google Images.

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