If you want to squeeze every last drop of revenue potential out of your blog without annoying your loyal visitors then you need to be a bit clever about the way you display advertising. I'm going to show you some simple PHP template code you can use to add some ad' logic to your template.

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Welcome to the 1st edition of Monetization Makover. In this series, I’m going to review the monetization of different blogs, in terms of both strategy and ad placement, and make suggestions for improving profits.

Today’s lucky blog: PSP Fanboy, freshly launched by Weblogs, Inc.. Let’s begin by ripping it apart, shall we?

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I was giving a little thought to Philipp's credibility and affiliate links post today, and it struck me, not for the first time, how ludicrous some of the arguments for disclosing affiliate links in blogs are. At the extrememe end of the disclosure argument you have those that think every affiliate link should be followed by (aff link) in the post, to let people know. But, many of these people show Adsense right? Can you see where im going with this?

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Unit size is an important consideration when starting out on your experimentation with an Ad Program. Large and prominent would be the obvious way to go but as mentioned in my previous Ad Formatting post (of which this is an extension), subtlety can be more productive.

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My last post on Adsense placement received an interesting comment about users getting annoyed by ads on blogs. High CTR and earnings are no good if a blog's ad placement turns many users away and prevents it from getting inbound links. The important question is: does prominent placement of ads always annoy users?

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Duncan Riley posted on ad sizes and placement over at the Blog Herald. Personally, I think a three column format, with ads (sky) on the left and menu on the right can't be beat (and of course, put a medium or large rectangle in between the post and the comment box). But Duncan hasn't done too badly either. I believe the most important thing is to keep ad placement in mind before you design your blog. If you're blogging for dollars, good, prominent ad placement needs to be a priority in the design.