Getting a sense of good typography with these web and iPhone games

Getting a sense of good typography with these web and iPhone games
Typography is quite the intimidating universe to get into, but even if you’re not a designer it’s worth understanding even just a fraction of its principles. Your end game, after all, is to create a genuine connection with your audience, and at the heart of your campaign, be it a Read more…

Redesign often!

Redesign often!
How often should you redesign your website? Probably not as often as you’d like. There are lots of constraints to consider, after all, since time, energy, and money are all precious commodities not everyone is willing to part with on a frequent basis. A redesign seems to be a whole Read more…

A rationale for current design trends: an eye for detail, quality, and good taste

Dribbble shots exemplifying current design trends (by Damjan Stankovic, Ryan Putnam, William Szilveszter, Zulal Ahmad, Nat Al-Tahhan, iconshock, Ashish Thakkar, Seth Nickerson, Matt Gentile)
In the recent Smashing Magazine feature, Symptoms Of An Epidemic: Web Design Trends, Mr. Brunborg lists the popular design techniques and elements that has hit the community these past few years as the replacement the glossy, glassy gradients of the “Web 2.0 look”. It’s realism and skeumorphism meets textured and traditional. Read more…

How To Build An Effective Content Section For Your Website

How To Build An Effective Content Section For Your Website
The heart of any decent website is the content that it produces and while great content will attract users that content must be displayed in a manner that allows users to enjoy and ultimately absorb it. By properly formatting the content area of your web property you can build a Read more…

How Color Meanings Can Affect Your Blog

How Color Meanings Can Affect Your Blog
Last week, I published a post about applying color marketing research to blog design strategy where I provided a number of statistics that demonstrate how color can help your blog’s success.  The next question bloggers are likely to have once they realize the significant impact adding color to a blog Read more…

Applying Color Marketing Research to Blog Design Strategy

Applying Color Marketing Research to Blog Design Strategy
I’m a marketer by profession, and one of the areas of marketing that I find very interesting is color marketing, which focuses on how color affects consumer brand perceptions and purchase behavior. Did you know that you can apply color marketing theory to your blog’s design?  It’s true.  Your blog Read more…

5 Websites to Learn CSS and HTML

5 Websites to Learn CSS and HTML
There are many books and websites that offer tutorials and articles to help beginners learn CSS and HTML — both of which can be extremely useful to bloggers, particularly WordPress users who self-host their blogs and want to edit their themes. However, finding free online resources that are easy for Read more…

Bet You Didn’t Know that Site’s Built on WordPress – Network Solutions

Bet You Didn’t Know that Site’s Built on WordPress – Network Solutions
Time for another post in the “Bet You Didn’t Know that Site’s Built on WordPress” series where I highlight businesses and brands using WordPress that might surprise and inspire you.  If you thought WordPress and blogging was just for hobbyists and personal blogs, you’re wrong. Today’s featured website using WordPress Read more…

Bet You Didn’t Know that Site’s Built on WordPress – Tufts University

Bet You Didn’t Know that Site’s Built on WordPress – Tufts University
This is the first post in an ongoing series I’m writing for Performancing.com called, “Bet You Didn’t Know that Site’s Built on WordPress” where I’ll highlight businesses and brands using WordPress that might surprise and inspire you.  If you thought WordPress and blogging was just for hobbyists and personal blogs, Read more…

Five Ways to Tweak a WordPress Theme

Five Ways to Tweak a WordPress Theme
Ah, free WordPress themes. I’m convinced they’re one of the biggest reasons WordPress is the most popular blogging platform today. From one-column minimalism to grid-based magazine layouts, photoblogging styles to made-for-Adsense themes, there are free WordPress themes for every taste- just download, install and activate! But to set your blog Read more…