Don’t Forget about Semantic SEO in 2014

Don’t Forget about Semantic SEO in 2014
The New Year is the perfect time to try new things and see what works for your company, but there are a few things that you really have to try in 2014 if you want to keep up and be successful. Semantic SEO, a new kind of SEO strategy, is […] Read more…

Matt Cutts Details the Most Common SEO Mistakes: What This Means to You

Matt Cutts Details the Most Common SEO Mistakes: What This Means to You
Whenever Head of Google Webspam Matt Cutts gives SEO advice, it’s worth dropping everything you’re doing. Although sometimes his advice is vague or answers an obvious question, you know that whatever he says is true. He also has insights into the search market that few others have, so when he […] Read more…

The Benefits of Content Marketing

content marketing
It has been said before that “content is king”, but when it comes to search engine optimization (SEO), this is really the case. Regular high-quality content can help websites and blogs get better rankings online and also drive more traffic to a website. In addition, it also helps companies be […] Read more…

Key SEO Habits to Stay on Google’s Good Side This Year

Key SEO Habits to Stay on Google's Good Side This Year
The search engine optimization world has always been a dynamic one, requiring online professionals to adjust as quickly as they can. The goal is always the same – to rank as highly as possible in the search engine results – but techniques and strategies have to evaluated and changed if […] Read more…

Google Keeps SEOs on Their Toes

Google Keeps SEOs on Their Toes
When Google first launched panda in 2011, its main aim was to degrade the many websites that have been rated with poor user experience. The launch saw a significant impact of the search results of 11.8% of the sites in Google’s index. In July 24th 2012, Google announced that they […] Read more…

Google’s Pirate Penalty Adds Another Reason to Not Plagiarize Online

Skull and Crossbones
If you didn’t already know that it wasn’t a good idea to plagiarize content on the Web, you missed a lot of reasons to not do it. Not only is it ethically dubious, almost always illegal and prone to serious duplicate content penalties from Google, but it’s also a quick […] Read more…

Flipping a Website: Where to Start with SEO

Flipping a Website: Where to Start with SEO
Oftentimes the reason a website is for sale is because there are problems with the site. In the majority of cases, these problems are related to search engine optimization (SEO). Many new website owners see solving a few SEO issues as something that can be done quickly, but this is […] Read more…

Are you Neglecting Your Video Marketing?

video marketing tips
Video marketing can be a great opportunity to capitalize on one of the largest search engines in the world– YouTube. Additionally, other video sharing sites like Vimeo also bring thousands (if no millions) of views to the plethora of videos each site hosts. However, some companies are hesitant to get […] Read more…

How to Navigate the New Google Plus Layout

How to Navigate the New Google Plus Layout
Google+ is continuing to grow in popularity and companies should take note. This growing social network is becoming closely tied to how Google finds and displays search engines results, so it should be a key part in a company’s SEO and social media strategy. The new Google+ Layout was introduced […] Read more…

5 Tricks To Help You Optimize Your Video for YouTube

5 Tricks To Help You Optimize Your Video for YouTube
Fun fact: YouTube is the second largest search engine. For some reason, this absolutely blew  my mind. The more I contemplated this very fun fact, the more I realized that it does make sense. People search for music videos and funny videos on YouTube all the time, and I know […] Read more…