5 Old (But Still Relevant) Content and Link Building Strategies….And 1 New One

5 Old (But Still Relevant) Content and Link Building Strategies....And 1 New One
Infographics still work….sort of Infographics started to gain traction around 2010 and then saw an explosion across the web for the next 2 years as they grew in popularity. As with all new content and link building strategies SEO and marketing firms were all over them like a bad rash […] Read more…

A/B Testing and SEO: What You Need to Know to Succeed

A/B Testing and SEO: What You Need to Know to Succeed
Being indecisive is something that companies often struggle with when it comes to decisions about a website, but ironically enough a lot of this indecisiveness comes from the indecisiveness of consumers. You want one thing one minute, and then something turns you off the next. This is why A/B testing […] Read more…

Don’t Forget about Semantic SEO in 2014

Don’t Forget about Semantic SEO in 2014
The New Year is the perfect time to try new things and see what works for your company, but there are a few things that you really have to try in 2014 if you want to keep up and be successful. Semantic SEO, a new kind of SEO strategy, is […] Read more…

Matt Cutts Details the Most Common SEO Mistakes: What This Means to You

Matt Cutts Details the Most Common SEO Mistakes: What This Means to You
Whenever Head of Google Webspam Matt Cutts gives SEO advice, it’s worth dropping everything you’re doing. Although sometimes his advice is vague or answers an obvious question, you know that whatever he says is true. He also has insights into the search market that few others have, so when he […] Read more…

The Benefits of Content Marketing

content marketing
It has been said before that “content is king”, but when it comes to search engine optimization (SEO), this is really the case. Regular high-quality content can help websites and blogs get better rankings online and also drive more traffic to a website. In addition, it also helps companies be […] Read more…

Key SEO Habits to Stay on Google’s Good Side This Year

The search engine optimization world has always been a dynamic one, requiring online professionals to adjust as quickly as they can. The goal is always the same – to rank as highly as possible in the search engine results – but techniques and strategies have to evaluated and changed if […] Read more…

Google Keeps SEOs on Their Toes

Google Keeps SEOs on Their Toes
When Google first launched panda in 2011, its main aim was to degrade the many websites that have been rated with poor user experience. The launch saw a significant impact of the search results of 11.8% of the sites in Google’s index. In July 24th 2012, Google announced that they […] Read more…

Google’s Pirate Penalty Adds Another Reason to Not Plagiarize Online

Skull and Crossbones
If you didn’t already know that it wasn’t a good idea to plagiarize content on the Web, you missed a lot of reasons to not do it. Not only is it ethically dubious, almost always illegal and prone to serious duplicate content penalties from Google, but it’s also a quick […] Read more…

Flipping a Website: Where to Start with SEO

Flipping a Website: Where to Start with SEO
Oftentimes the reason a website is for sale is because there are problems with the site. In the majority of cases, these problems are related to search engine optimization (SEO). Many new website owners see solving a few SEO issues as something that can be done quickly, but this is […] Read more…

Are you Neglecting Your Video Marketing?

video marketing tips
Video marketing can be a great opportunity to capitalize on one of the largest search engines in the world– YouTube. Additionally, other video sharing sites like Vimeo also bring thousands (if no millions) of views to the plethora of videos each site hosts. However, some companies are hesitant to get […] Read more…