Some of you may have attended the "Quit Your Day Job and Vlog" session at South by Southwest, a happening event, as they used to say, in Austin, Texas. It was even written up in my Houston Chronicle this morning.
Unfortunately, as most of us know, the title of the panel discussion was a tad misleading since very few of us can afford to quit our day job and Vlog or Blog even. Look at the stats. Those who are making a living only from their own personal blog or vlog is minute.
Success stories
The presentation though offered inspiration with its four success stories, Lindsay Campbell (MobLogic), Zadi Diaz (Epic-Fu), Lisa Donovan (LisaNova), and Bre Pettis (Etsy). Pettis offered the best advice.
He offered 4 concrete suggestions. Two of them we've all heard often: publish frequently and own your own IP. The third is particularly applicable for Vlogging which is what they were talking about anyway. Make friends with musicians. (I have a list of those I'd love to add to my list of friends. However, I'm not holding my breath.)
Takeaway truth
The takeaway truth reminded me of the graduation address falsely attributed to Kurt Vonnegut: "Don't forget to use sunscreen."
Pettis said: "Take care of your teeth because not having insurance sucks and teeth are expensive."
Now that's profound, realistic, wise, and funny.
All at the same time.
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