How to Verify Your Website on Pinterest

Pinterest now offers the ability to verify your website on your profile. This not only further legitimates your profile to customers and followers, it also helps Pinterest better determine which profiles are real people and which are spam. Because you can only verify a website you actually own, this prevents spammers from creating accounts pretending […]

LinkedIn groups

How to Make the Most of LinkedIn Groups

LinkedIn is a great place to connect with potential employees and clients, catch up with co-workers, and connect with other people in your profession. However, many users don’t utilize the benefits of LinkedIn to its full potential. In order to be successful while using LinkedIn, be sure to stay active in other areas besides your […]

How to Use Twitter Hashtags to Your Advantage

Twitter hashtags are an easy way to make your tweets more searchable by people that could be interested in them and your company’s products and services. However, it is easy to go overboard, so utilize these basic hashtag guidelines to make sure the use of hashtags on your company’s Twitter account is useful, not annoying […]

scheduling social media posts

What Are the Benefits of Scheduling Your Social Media?

There are many services available today that allow social media marketing managers to schedule tweets, Facebook posts, and more. Some of the free and paid services available include Buffer, Sendible, TweetDeck, and Hootsuite. Many of these services also have mobile apps that allow for monitoring, publishing, and maintenance while on the go or away from […]

Three Places to Syndicate Your Internet Marketing or Social Media Content

If you have a blog with regular, great content, it may beneficial for traffic to get it syndicated on another website that brings in more traffic. There are several options for websites that syndicate content. To find one in your niche (if it isn’t internet marketing or social media), all it takes is some googling […]

Is Your Company on Instagram?

Does your company have a marketing presence on Instagram? If not, it should be looked into. For companies that can share interesting images related to their business, office, products, or services, Instagram might be a great way to get more exposure online via this booming mobile social network. Instagram Marketing It is possible to do […]

Offering Free Resources via Social Media to Increase Engagement

If you are a business that is looking for ways to get more Facebook or Twitter followers, providing free resources that are relevant to those in your industry or are of interest to your target audience can be a great way to continue to grow your online communities while also setting your business up as […]

stay connected via social media while out of the office

How to Stay Connected With Customers Via Social Media While Out of the Office

In some company’s marketing departments, there are only one or two employees who may handle the social media aspect of a company’s online presence. Because of this, when those employees travel for work or go on vacation, there may be issues that arise from ensuring that the company presence online stays constant. However, there are […]